CREATORS OF THE VERSALETTE. BELIEVERS OF MINDFUL CONSUMPTION. JOIN THE REVOLUTION.


   
Welcome to the {r}evolution -- a place where we (Kristin & Shannon) and our community (all awesome people you want to be friends with) write, film, and photograph a new era in fashion: sustainability.
 
{r}evolution apparel launched in 2011 with one of the highest-funded fashion Kickstarter campaigns, raising over $64,000 by selling our signature piece, the Versalette.
 
We work with 100% American-made, 100% recycled fabric, and all other materials are either domestic or certified organic. We have an obsession nearing insanity when it comes to creating mindful apparel -- and talking about it. 
 
Ultimately, it's not about the clothes. We're really screwing up the planet with our fashion habits, and it's time to take a step back and look at how we, together, can turn this industry around by voting with our dollars.
 
We’re all about the grassroots mission. This summer, we hit the streets with a mobile pop-up shop, a filmmaker, and one hell of a cause. Catch up with our time on the road and check out the eight-episode short film series here

       

  Watch how we got our start, raised 321% of our campaign goal, and became one of the highest-funded fashion projects in Kickstarter history!